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projects

Villa Aurora

Villa Aurora was showcased at the Housing Fair Finland in Loviisa 2023.
It is an elegant and ecological log house, inspired by archipelago heritage and infused with French chic!
Villa Aurora won in all categories of the fair:

Best House, Best Garden, and Best Interior.

Story: The Good Morning Breakfast Club

Somewhere in the soft haze of a Finnish morning, a peculiar trio comes to life: Good Bread, Good Butter, and Good Egg. They are The Good Morning Breakfast Club – a Finnish breakfast brand that blends local ingredients with the charm of a French-inspired breakfast.

 

Good Bread is a hearty slice of rye – warmhearted and down to earth. Good Butter is a little yellow pat, always cheerful and smooth. And Good Egg? Round, white, and full of curiosity. Together, the trio adventures across the breakfast table, turning an ordinary morning into something a little more fun.

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Maria Aurora_edited.jpg

The brand draws its inspiration from the French classic “mouillettes avec œuf à la coque” soft-boiled eggs served with strips of bread for dipping. We’ve given it a Finnish twist: rye bread, real butter, and a perfectly boiled egg.

 

The Good Morning Breakfast Club brings good vibes to your mornings with simple ingredients and charming characters. Breakfast isn’t just a routine – it’s a moment to start the day the good way!

Maria Aurora_edited.jpg

Skanno

The project focused on improving the customer experience at Skanno’s furniture showroom by developing digital service concepts using service design methods. Research included observations and interviews, with analysis through similarity diagrams and comparative methods.

While the process began with Skanno’s omnichannel strategy, it expanded to address broader customer challenges such as showroom discoverability, guidance, and information sharing. The final result was a set of development ideas presented in a visual and informative leaflet.

Interior Design 

PUPE. has worked on interior design projects including an attic apartment in Ullanlinna, a flat in Kamppi, and a studio in Paris. The projects considered clients’ lifestyles and focused on versatile furniture layouts, as well as furniture and material design.

Styling 

PUPE. has participated in several styling projects and worked with professional photographers, the press, and social media accounts. Images include work for @nougatshowroom and @yksikoti.

MYSA - Open Design Studio concept 

Mysa is an open design studio located by the sea in Barcelona, where you can work, showcase projects, host workshops or showrooms, and meet clients. It combines functional, sensory, social, and temporal elements to support effective work, inspire creativity, and foster meaningful connections.

WABI SABI - hotel concept

Wabi-sabi is a hotel concept created in Kyoto, Japan. Rooted in the city’s origins, it incorporates feng shui with a calm, organic atmosphere. Blending Japanese and Finnish design traditions, the hotel also features Nordic minimalism. The project was developed at EINA, University Center of Design and Art in Barcelona.

Design and Development of Commercial Spaces

This project focused on developing a café, aiming to enhance overall quality, improve the experience for both staff and visitors, and create a more welcoming and efficient environment. It emphasized optimizing work processes, maintaining high standards, and updating the space to be more functional and comfortable.

maria.pennanen@pupe.design
Helsinki, Finland

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website design by PUPE.

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